Why Choose Birch?
Listing ownership
When you partner with Birch Hospitality, you maintain full ownership and control of your Airbnb listing. We act as an external partner, managing guest communication, check-in and check-out instructions, dynamic pricing, listing updates, and calendar management. You decide how involved you’d like to be and how much visibility you want into guest interactions—our role is to support, not replace, your ownership.
Why is this important?
Maintaining ownership of your Airbnb listing ensures that your reviews, guest history, future bookings, and direct host status stay intact, regardless of how long we work together. If you ever choose to pause or end our services, your listing remains fully yours, allowing for a seamless transition without disruption to your business or loss of valuable credibility.
Listing exposure
Birch Hospitality provides unmatched visibility for your property in the Mt. Washington Valley. Your home will be featured on our high-traffic website as well as major platforms including Airbnb, VRBO, Expedia, Google Vacation Rentals, and Marriott Homes & Villas. We are the only local short-term rental company with a direct partnership with Marriott, an exclusive opportunity available only to professional managers overseeing 50+ luxury properties. This unique relationship gives your listing premium exposure you simply can’t access independently.
Guest Vetting
We carefully screen every guest to ensure your home is respected and protected. With a strict 25+ age requirement and a thorough vetting process, we significantly reduce the risk of issues. If a booking request raises any concerns, we don’t hesitate to decline. Your property is treated as if it were our own, giving you peace of mind with every reservation.
Dynamic Pricing Strategy
We use advanced pricing technology that doesn’t rely on simply comparing rates of other homes, but instead analyzes real-time occupancy trends and demand within a defined radius of each property. By leveraging algorithm-driven dynamic pricing, we’re able to optimize nightly rates based on market conditions, seasonality, and booking behavior in the immediate area. We set a customized base rate and minimum rate for each home, and from there, the system adjusts prices automatically to reflect current demand—helping to maximize revenue while staying competitive.
Occupancy Rate
Our current average occupancy rate: 42%
Current industry-standard in North Conway: 39%
What does this mean?
Occupancy rate measures the percentage of nights booked versus nights available. For example, if your home is available for 300 nights in a year and 200 are booked, your occupancy rate is 66.7%. At Birch, we consistently outperform industry standards by providing exceptional management and marketing strategies.
Cleaning Inspections
Cleanliness is a top priority, which is why we employ four full-time cleaning inspectors dedicated to maintaining the highest standards. Each inspector, highly experienced in our homes, carefully reviews every property after it’s cleaned and before guest check-in. This two-step inspection process ensures consistency, attention to detail, and minimal room for error.
Communication
We’re local and that makes a difference. You’ll have the direct cell number of a dedicated team member who knows your property inside and out. Whether it’s a quick question during business hours or an urgent issue after hours, we’re just a call or text away. When it comes to protecting your investment, clear, responsive communication isn’t a luxury, it’s essential.
Agreement
We operate on a flexible, month-to-month basis with no long-term contracts or restrictions on personal use. Many of our owners enjoy their homes regularly, and we fully support that. Just let us know your preferred dates through our online portal, and we’ll block the calendar and ensure the home is ready for your arrival.
We are local
Birch Hospitality manages properties exclusively in the Mt. Washington Valley, allowing us to maintain a sharp focus on the local market. Our regional expertise, combined with strong relationships with local vendors and service providers, ensures your property receives attentive, high-quality care. This localized approach is key to delivering consistent results and maximizing your home’s potential.
Summary
Choosing the right property management company is critical to protecting your investment and maximizing returns. Whether or not you partner with Birch Hospitality, we encourage you to ask the right questions, demand transparency, and ensure your home is managed with the care and expertise it deserves.
9 Questions you should be asking:
1. Who will the Airbnb listing owner be?
2. Where will your home be listed?
3. Do you vet your guests? If so, what’s that process look like?
4. How do you set your nightly rates?
5. What is your current average occupancy rate?
6. Do you have someone inspect the every single clean?
7. Who is my main point of contact?
8. What does the agreement look like?
9. Where are the all houses you manage?
If you have any further questions or would like to speak with one of our current homeowners to hear about their experience working with us, please feel free to reach out here.
New Hampshire areas of service: Conway, North Conway, Glen, Bartlett, Jackson and Intervale.
Maine areas of service: Fryeburg, Bridgton, Sweden and Demark